Message from the President
and the Executive Director
WE 3
A very favorable wind blew across the Quebec
Division of the Canadian Cancer Society last
year. We indeed had a good year in many
respects, thanks to the work of our volunteers
and personnel, in collaboration with our various
partners in the fight against cancer.
It was a year of great orientations. A second
five-year strategic plan was approved by the
Quebec Division Board along with a business
plan covering its first three years. The Division
confirmed its commitment toward national
priorities, namely research, primary preven-
tion, information, advocacy and support
to people living with cancer. The Division
also identified its own three fields of priority,
which are funding of its activities,
development of its human resources
and enhancement of its visibility.
In 2003, divisional revenue reached an
unprecedented high of approximately
$15 million, allowing us to offer more services
and more information as well as to increase
our contribution to research.
Relay For Life is one of the initiatives that proved
to be multifaceted, serving as a means to raise
money as well as a way to significantly raise
awareness as to the suffering caused by this
disease. Emotions were running high as
thousands of participants in 14 different events
experienced the Survivors’ Victory Lap and the
Luminary Ceremony in memory of those who lost
their battle against cancer and in honour of
those who have won. People relayed around
a track during 12 hours of solidarity in the fight
against cancer. What a good example of what
we can accomplish TOGETHER!
The Daffodil Ball astonished us once more,
winning not one but two trophies at the Special
Events International Gala Awards. Selected Best
Fundraising Event for 2003 and winning the
award for Best Decor, the event received well-
deserved honors.
Through the publication of the Canadian Cancer
Statistics*, the Society made its preoccupations
known for the future, clearly outlining the definite
necessity for a better coordination of cancer
control throughout the country. Already the first
cause of premature death, cancer is becoming
the first cause of death, an alarming situation
that calls for immediate measures. The develop-
ment of a Canadian Strategy for Cancer Control,
in which the Society is involved at the national
level, was echoed in the work of the Coalition
Priorité Cancer au Québec in order to bring
governments to action. The Coalition is made
up of 15 organizations and associations, the
Society being a founding member.
As a result of three years of effort by the Coalition,
Dr. Philippe Couillard, Quebec Minister of Health
and Social Services has stated that cancer would
be among the provincial government’s health
priorities.
A very successful conference on community
services took place in the fall of 2003. Two
hundred and fifty volunteers and employees
became more familiar with our services to
the population as a whole, including Cancer
J’écoute, our new emotional support program.
Cancer J’écoute was presented for the very first
time at the conference with representatives from
the Fondation Jean-Marc Paquette, its funding
organization, in attendance.
The Society acknowledges that the fight against
cancer must be led on several fronts and that it
can only be won TOGETHER. Volunteers,
employees, donors, partners, health professionals,
government representatives and people living
with cancer, are TOGETHER strong!
Marc Généreux Nicole Magnan
President Executive Director
* Produced by: Canadian Cancer Society, National Cancer
Institute of Canada, Statistics Canada, provincial and territories’
Cancer Registries and Health Canada.
Photographer: Paul Labelle