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Mera Mistry Senior Designer / Art Director
4710 North Magnolia Ave, Unit 1, Chicago, Illinois 60640
phone : 678-923-6027 e-mail: mera@meramistry.com
url: meramistry.com
Northwestern University (NU), Chicago, Illinois
Senior Designer, Alumni Relations and Development, September 2011 present
Major responsibilities include inception through production of original design solutions
that align with marketing goals, budgets, time lines, and existing University brand standards;
collaborate with writers and team members to determine tone and visual direction; present
to internal clients and senior leadership; attend press checks, and source vendor quotes.
Projects range from external and internal marketing materials such as: annual reports,
invitations, environmental designs, brochures, ads, benchmarking research, identity design,
direct mail, and e-publications.
Mera Mistry Design, Chicago, Illinois
Independent Graphic Designer, November 2010 present
Work with various clients in Chicago and surrounding areas such as: Whole Foods Market,
Smart Rooms, Trú Melange, Repose Interiors and local Chef Nicholas DeVries. Deliver strategic
visual solutions that are informed by research, exploration and a thorough understanding of the
clients’ target audiences. Projects include marketing materials, branding, product, packaging,
and interactive design in the home goods, gift, and organic food industry.
Whole Foods Market Midwest, Chicago, Illinois
Senior Designer Marketing Studio, January 2008 October 2010
Led midwest regional design initiatives. Responsibilities included managing internal clients,
mentoring, concept development, illustration, design, production, obtaining print quotes,
and ensuring adherence to green standards. Projects ranged from in-store seasonal and event
marketing materials, identity systems, multi-page documents, banner ads, intranet sites,
environmental, and packaging design.
Hallmark Cards Inc., Kansas City, Missouri
Designer III Greetings Studio, July 2004 January 2008
Responsibilities included project management, concept development, and implementation
of seasonal and everyday greeting card products. Played an essential role in training and
mentoring new designers. Worked extensively with various printing processes and emotive
typographic treatments. Was involved in researching and presenting market place trends.
Collaborated with copy writers and illustrators, Created licensed products for clients such as
Mattel and Maya Angelou. Lead designer in the launch of personalized on-line greeting cards.
The Jones Group, Atlanta, Georgia
Contract Graphic Designer, February July 2004, March September 2002
Paddywax Inc., Atlanta, Georgia
Contract Print and Packaging Designer, June 2003 February 2004
Portfolio Center, Atlanta, Georgia
Graphic Design Graduate Studies, March 2003
University of Georgia, Athens, Georgia
BFA Digital Media, December 2000
AB Studio Art, December 1999
Proficient in: Adobe Suite CC Experience in: CSS, Flash, HTML, sand Dreamweaver
AIGA and Lillstreet Arts Center
Fabric dying, sewing, embroidery, screen printing, textile design, and soccer.
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