MARKETING INTERN LEBLANC Thibaud 24 years old MARKETING IN HOME IMPROVEMENT PRODUCT MANAGER ASSIST., Leroy Merlin – ADEO group (LILLE) (2014 – 6months) In charge of a range of products (Wall & Ceiling panels) at the Home rd improvement French leader, 3 biggest actor on the global market (behind Lowe’s and Home Depot) o Analyzed the 2013 Sales figures. o Analyzed the results of a customer survey over a panel of 1000 customers and the loyalty program database. Reports to the Product Manager: customer needs & market trends. o Led a “request for proposals” to bring down purchasing costs and introduce innovations in the range. o Designed the 2015 range to fit with the demand. o Sales forecasts o Initiated a new communication through web and merchandising. BackGround Skills… English: Fluent TOEIC 945 Spanish: Scholar. French: Mother tongue Informatics: Office Pack, SAS, SPSS… Driving licence Hobbies… Football: I played during 7 years for my hometown club. During my year in India, I’ve been a Tutor in the orphanage Tara (link) Following the News through my digital newspaper subscription Le Monde digital. Contact me… 0033.6.12.38.96.21 [email protected] Results: with a range more in line with the demand (surveys & innovations) & purchasing savings (RFP) we expect an increase in margin and turnover on 2015. CUSTOMER ORIENTED BUSINESS DEVELOPPER CUSTOMER RELATIONSHIP SERVICE, RATP (PARIS), (2013 – 6months) Over 100,000 people suffer from a lack of mobility in Paris, this is the rationale for the service “Ateliers de la mobilité”. o Market analysis on the mobility and transports in Paris region. o Studied the customer needs (interviews & surveys). o Reshaped the Business Model to develop the experience and its efficiency. Results: I created a new Business Model enabling RATP to tenth the number of customers impacted by its service. CREATIVE & ENTREPRENEUR IÉSEG LINK, Community Manager: (2013 – 1yr) Created a business conferences association: brand creation, team building, social media campaigns. 700 “likes” over a community of 1300 students in 2 months. BUSINESS PLAN IN “ECO-TOURISM” in Lomé (TOGO) (2013 – 2 months) Created a « tour operator » respecting the environment and managed by a team of young Togolese. Marketing plan, Financial planning, team trainings. EDUCATION IÉSEG School of Management (LILLE-PARIS), Bachelor & Msc in Management. Specialzation in Marketing: Market studies (SAS, SPSS), “Service Marketing”, “Business models on the web”... SRCC (Delhi University - INDIA), 1 year Exchange «Global Business Click or Flash ! Operations».