universite de droit d`economie et des sciences - IAE - Aix

CURRICULUM VITAE
EIGLIER Pierre
Né en 1947
Status :
Professor Emeritus (Professeur des universités)
Aix Marseille GSM - IAE
Chemin de la Quille-Puyricard
13089 Aix-en-Provence Cedex 2
Phone: [phone]
Fax: [phone]
E.mail: [e-mail]
EDUCATION
 1970. Doctorat d’Etat en Economie.
 1971-1972. Scholarship holder FNEGE, Northwestern University, Chicago, Ill. USA.
 1976. Agrégation, Professeur, Aix Marseille GSM - IAE
Foreign languages (mentioned with an X)
Language
Read
Speak
Written
ENGLISH
X
X
X
ACADEMIC ACTIVITIES
Courses given currently at Aix Marseille GSM - IAE
 Marketing
SCIENTIFIC ACTIVITIES & OTHER
 1973-1976. Professor at Aix Marseille GSM - IAE
 1974-1976. Dean of Continuous Education
 1975-1996. Member of administrative committee
 1977-1981. Dean of Aix Marseille GSM – IAE
 1980-1990. Founder of MSc, speciality Service Activities Marketing & Management
 1990-2008. Co-organizer of Lalonde service conference, an international conference focused on service
management
 Expert in the services sector
RESEARCH AND PUBLICATIONS
Research Areas
 Services Marketing
 Services companies strategy
Publications
 Goudarzi K et Eiglier P. (2006)*, « La socialisation organisationnelle du client dans les entreprises
service : concept et dimensions », Recherche et Application en Marketing, Vol 21, n°3, 65-90
 Barreaux J.,Camelis C, Dano F, Eiglier P. Goudarzi K., Guerin A, Llosa S. sous la direction de Pierre
Eiglier (2010), La Logique Services, Marketing et Stratégies ed Economica
 Eiglier P., Llosa S., Orsingher C. (2006) Un’analisi delle esperienze di servizio soddisfacenti attraverso la
Critical Incident Technique Mercati e Competitivita, Rivista della Sociétà Italiana di Marketing, 2nd Quarter,
May 61-82
 Eiglier P., Llosa S., Orsingher C. (1993) "Rôle et implication du personnel en contact: illustration
stratégique.", "Quality in services and training" Seminar, Modena Italy, 17 May.

Thesis director
 Llosa S. (1996) Contributions à l'étude de la satisfaction dans les services Ph.D in management science,
Aix Marseille GSM - IAE, Université Aix Marseille III, 14th December.
PhD awarded with a “Very Honorable » Distinction, unanimous congratulations of the Jury and
encouragements to publish.