CRISTAL : Collaborative Reach Informations Systems for Tomorrow’s Assortments Lifecycle How has the CRISTAL Project Implemented FlexPLM to Facilitate Devanlay's End-to End Collaboration? London 17-july-2013 Why Cristal ? Enhancing global collaboration and thus product innovation, creation and value under CRISTAL Incorporating additional business aspects into the CRISTAL project based on market segmentation 2 Corporate vision Organization Change our processes, methods and tools to adopt a cooperative and transversal approach – Better Together EVOLUTIONMETHODS EFFICACITYInformation Quality Increase EFFICIENCY to improve PRODUCTIVITY REACTIVITY + time for teams CREATIVITY & Innovation CRISTAL logo The Cristal : Transparency, Sharing data, clarity The 3 Elipses Our Know How 3 plateforms The L1212 Polo : Our creativity, innovation Icône The 4 stars Our customers 4 Merchandising zone Tilt Up : our vision 2014 4 Collaborative Reach Informations Systems for Tomorrow’s Assortments Lifecycle CRISTAL, it is the commitment to work more transparently with a single source of information available for all 5 Incorporating additional business aspects into the CRISTAL project based on market segmentation 6 Marketing & Global Offer objectives Segmentation strategy Gain market share, better define the offer to the needs of target consumers Marketing & Global Offer objectives Competitiveness Creativity, innovation and reactivity Plan Design Concept Plan Develop Sourcing Design Concept Develop Sourcing Streamline processes and reduce time to market Corporate benefits 9 Users benefits We will integrate customer needs in line plan I will concentrate on my core business to save time I can get personalised reports and synthesis Development cycle will be structured, harmonized and simplified Collection and Product historization is possible A reliable product database avilable for all Better collaboration Line plan follow up reports will work in progress and left to do 10 Scope 1 • Deploying FlexPLM to unify existing information systems and enhance functionality, collaboration and transparency across brands. • Utilising PLM to integrate merchandising, marketing, design and development product data • Understanding the design and installation process of the PLM solution OOTB 11 Tools Interaction/Current Process Structure de collection Style Marketing produit Color Style Product Plan Fitting Sketch deliveries Sketches Ambiances Design Colorways Silhouettes Fabrics Color Collection Follow-up Follow-up Product Development Style Master Fabrics Color Technical Draw Product Fitting Spécification Pattern Maker Prices Sourcing and production Import Prices Pattern Maker BOM Orders Target BP* definition to be implement in Flex-PLM tool BP10 Themes and Collections Definition Color range BP70 Product Offers construction BP20 Definition BP30 Materials / Trims Definition BP40 Style definition OK Procurement BP50 Material / Trims Development OK Development Pre-Proto / Proto BP60 Development OK Manufacturing BP80 SMS Developpement BP100 Supplier Management *BP = Business Process FROZEN ZONE BP90 Costing & Pricing CRISTAL SCOPE 1 Organization Management Plan Concept Design Source Develop Produce QA & Delivery Calendar Management Change Management Merchandising & Design BP10 Concept Development BP20 Merchandise Planning BP30 Pricing Line Planning Creative Design Materials Management BP40 Material Development & Testing BP50 Packaging & Labeling BP60 Color Development Technical Developer / Engineering Specification Development BP70 BP80 Sample Management BP90 Sourcing SCOPE 1 Supplier Management Early Sourcing Costing Commitment Management Quality Quality Management Compliance Supply Chain 14 Manufacturing Process Management Supply Chain Collaboration CRISTAL Deployement Deploying FlexPLM to unify existing information systems and enhance functionality, collaboration and transparency across brands. 1 Collaborative plateform Link to a unique database 1 transversal solution for all our business cases 1 real time dashboard *PLM : Product Lifecycle Management FlexPLM* MARKETING STUDIO MERCHANDISING DEVELOPPEMENT PRODUIT et MATIERE PLATEFORMES, SUPPLY CHAIN, FINANCES… ~ 200 people integrated integrate merchandising, marketing, design and development product data Kick-Off Season Markets Imputs + Strategic Orientation SMS launching Line Planning Supplier allocation + costing/pricing internationale Offer Validation and regional selection Product definition Sketch + colorways + attributse Adoption des candidats Product development Matierial + fitting sample request Business Process harmonization 16 Design and installation process of the PLM solution OOTB Studio Merchandising Zone Développement Matière / Fourniture MKG Central Développement Produit Plateformes Contrôle de gestion & tableaux de bord Cost Sheet Color Palette 1 Material Palette Supplier Library management 2 Dashboard+ Calendars 3 Line Plan Material/Color Sample Request Line Sheet + Product forms Process Devanlay 7 Fitting Sessions 4 Design Card Merchandising zone Season group Selection 5 6 Tech-Pack Generation 8 9 Scope 2 • How has PLM installation helped support Phase 2 of the CRISTAL project, to extend integration to sourcing, supply chain and quality assurance? 22 Fashion Value Chain • Product Development Collaboration • Visual Library management (Fabrics, Trims, colors, products). • Tech_Pack – product specifications Management Fashion Value Chain Management SRM Sourcing/Supplier Relationship Management PLM Product Lifecycle Management ERP • New product launch schedule • Product Pricing management • Portfolio Management and Assortment product by chanel • Vendor/Supplier Collaboration • Request for Quote Management • Costing management • Sourcing Management Entreprise Ressource Planning • Planning and Workflow Management