Education Work experience

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COMMUNICATION - STRATEGIC PLANNING
Education Work experience
2008-2009 Master 2 Digital Creation and Edition
University of Paris 8
Honours Degree
Project: e-commerce platform for young fashion creators
Article about the economy of attention mentionned by Le Monde
and Ogilvy Paris : http://bit.ly/HGlDOL - http://bit.ly/HIrCDQ
2009-2012 trivago (Düsseldorf, Germany)
Pure Player - the world n°1 hotel search
Director of communication, trivago France
- Optimization of the awareness and the image of the brand in the french market
Achievements : from scratch, created strong business relationships with the
main media (e.g. Le Monde, Metro, Ouest France, Glamour, TF1...) and the
main news agencies (e.g. AFP...) to set trivago’s economic and travel trends
2006-2008 Master Corporate and Brand Communications data as trustful and relevant. Live interviewed by BFM Business, France
ISCOM institute for communications and advertising Info, RTL, France Inter and Sud Radio for my trend analysis about the
Final Thesis : from print to web, mutations in the evolution of the european hotel prices and the travel trends.
communication of the local authorities.
Final oral examination : the web ergonomics 2009 (6 months, full-time) BNP Paribas (Paris, France)
http://www.atelier.net – main French new technologies news website
2005-2006 Master 1 Information and Communications New Technologies journalist
University of Paris 8 and Humboldt University, Berlin Daily selection and analysis of IT news and research papers, interviews of
Final thesis : city, department, region, which kind of power international specialists and redaction of 3 articles per day
leading to which kind of public communication ? Examples : http://bit.ly/HJos2w - http://bit.ly/IW68xQ
2002 A-levels
European : german
2008 (7 months, full-time) Publicis Consultants Verbe (Paris, France)
Editorial Agency
Copywriter and project leader
Involvement into editorial projects for clients and for invitations to tender, from
the initial brainstorming until the final presentation
Daily personnal watch, Klout score : 61 Examples : livre d’entreprise Essilor, publireportages Axa et Nestlé,
Topics : Advertising, Facebook, Science, Technology, Painting Newsletter GDF Suez et BNP Paribas, affichage Galerie Lafayette et
Twitter : https://twitter.com/marielaforge Geodis, Magazines Canal +, Fnac, Thiriet, Alliance Healthcare
New blog : http://marielaforge.wordpress.com/
2007 (4 months, full-time) TBWA Textuel La Mine
Former blog : http://incision.over-blog.com/
Editorial Agency
Facebook : https://www.facebook.com/laforgemarie
Copywriter
- Involvement into projects for non-profit organizations
Inspiration Examples : Annual report for Mc Donald’s foundation, content for the
Wired, Contagious, Mashable, Techcrunch, Juxtapoz, Fast websites Msn solidarity, RATP, SNCF, Apec, Lyonnaise des Eaux
Company, New York Times, Fubiz, L'Atelier BNP Paribas,
Pew Research, Le Monde, Ads of the World, MIT news, Slate,
TNS Sofres, Strategies, Toxel, Google news fr / uk / de / com,
Ipsos, Inspirationfeed, Angie blog, Design Milk, New Scientist, French
Ernst&Young, PR Newswire, France Info, Ifop, EurekAlert, Mother tongue
Frenchweb, emarketing.fr, Read Write Web, Internet Actu, English and German
Owni, Monocle, Citizen K, XXI, the FWA, Socialmediatoday, Fluent
Social Media Club, La Netscouade, Trendwatching, Faber
Novel, Elle, La Cantine, Rue 89, TNW...
Personnal skills
Languages
Hobbies
Informatique Sport women rugby, roller derby, skateboard, snowboard
Pack Office , Adobe Creative Suite (Photoshop, Illustrator, In Design) Music DIY concerts organisation + DIY label
Travel city Breaks in cities with a strong historical background
Bafa Learn Innovation, classic and modern movies, sciences, web, philosophy,
Diploma for youth leaders and workers comics, painting, DIY, litterature, street art, dancehall, punk hardcore
Nationality : French / Date of Birth : 29/06/1985
Parkstrasse 45 40477 Düsseldorf GERMANY
+336 86 43 27 36 [email protected]