voyez les choses autrement

1
VOYEZ LES CHOSES AUTREMENT
Source : Saine Marketing, Étude de perceptions à l’égard de TV5 et d’Unis TV, Francophones du Québec et hors Québec, décembre 2015.

2
BE SEEN
Source : Saine Marketing, TV5 and Unis TV perception study, Francophones in Québec and outside Québec, December 2015
Numeris, Quebec franco, Ind.2+, M-Su- 2a-2a, AMM, Broadcast Year 2014-15 vs. Broadcast Year 2013-14, confirmed data.
85% +17% 88%
OF CANADIAN
HOUSEHOLDS
Included in basic cable package Average Audience
Brand awareness rate
BY

3
Source : Saine Marketing, TV5 and Unis TV perception study, Francophones in Québec and outside Québec, December 2015.
REACH A UNIQUE VIEWING AUDIENCE
OF OUR AUDIENCE ARE LIGHT TV VIEWERS.
THEY WATCH AN AVERAGE OF 1 TO 10 HOURS ON WEEKDAYS.
40%

4
Source : Saine Marketing, TV5 and Unis TV perception study, Francophones in Québec and outside Québec, December 2015
Numeris, Quebec franco, Ind.2+, - M-Su 2a-2a, Fall 2015 (Aug. 31, 2015 to Jan. 3, 2016), confirmed data.
TV5 reaches nearly
2 MILLION VIEWERS
on average each week.
more curious
better informed
more open to the world around them
HIGHLY COVETED VIEWERS
AND A UNIQUE OPPORTUNITY
TO REACH THEM
EXPAND YOUR REACH
They’re not your average viewers:

5
Source : Saine Marketing, TV5 and Unis TV perception study, Francophones in Québec and outside Québec, December 2015.
VIEWERS
WATCH TV5
TO Enjoy a point of view that differs from
that of other TV channels (87%)
Consume content they cannot find
elsewhere (78%)
Discover the world (88%)
1
2
3
EXPAND YOUR REACH