state-of-card-battler-mobile-games-report-2021

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An Analysis of the Card Battler Sub-Genre
The State of
Card Battler
Mobile Games 2021

© 2021 Sensor Tower Inc. - All Rights Reserved
Table of Contents
03 - Introduction
04 - Card Battler Games Worldwide
11 - Mid-core Comparison
14 - Worldwide Top Games
17 - U.S. Market: Game Profiles
21 - Conclusion

© 2021 Sensor Tower Inc. - All Rights Reserved
This report provides an overview of the Card Battler sub-genre of
mobile games, delving into the current market landscape, the most
popular titles, and growth opportunities.
This analysis leverages Sensor Tower’s Game Taxonomy, Game
Intelligence, Store Intelligence, and Ad Intelligence data.
●Revenue figures are gross revenue (including the cut taken by
Apple or Google).
●Download estimates presented are on a per-user basis, meaning
that only one download per Apple or Google account is counted
towards the total.
●Downloads of the same app by the same user to multiple devices,
updates, or re-installs of the same app by the same user are not
counted towards the total.
●Android app install estimates represent downloads from the
Google Play Store only. Sensor Tower does not provide download
estimates for third-party Android stores.
Introduction
3

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An Overview of the Card Battler Sub-Genre
Card Battler Games:
Worldwide

© 2021 Sensor Tower Inc. - All Rights Reserved
Card Battler Overview 5
The Mid-Core class is a collection of genres
which appeal to a more dedicated gaming
audience. They typically require a significant
time investment by the player, have complex
mechanics, and monetize through in-app
purchases. This class accounted for 60 percent
of worldwide player spending during the first
half of 2021.
Strategy games rely on the player's decision-
making skills to make strategic choices.
Typically, games are slower paced and more
mechanically complex than other mobile
genres. Strategy ranked as the No. 2 genre by
player spending, accounting for 34 percent of
the mid-core market. This genre was bigger
than the Shooter, Action, and Sports & Racing
genres combined.
In Card Battler games, the players earn or collect
cards with different abilities and combine those
cards into a deck, which is used to battle other
players or virtual opponents. This sub-genre
accounted for 5 percent of Strategy game
player spending.
Market Overview: Worldwide Revenue
Player spending by Game Class, Genre, and Sub-Genre in H1 2021
Build & Battle
6%
Empire Simulation
5%
Card Battler
5%
Tactical Battler
4%
Tower Defense
4%