Website purpose also goes beyond simply explaining and expertise and building trust and
credibility through all your activities.
Simplicity
The best way to resonate with your audience is to ensure that your website is usable. This is
making sure that it is simple to navigate and to look at. The elements that create simplicity for
your website include;
● Colours: The colours you choose can communicate and evoke emotions.
● Typography: The type of faces you use in your content will determine how well your
customers will consume the contents.
● Images: Photographs, illustrations, as other imagery should resonate with your brand
and communicate the message you want.
Navigation
Your website should be easy to navigate through. The layout should also be easy to understand
and user friendly. Your audience needs to find what they want quickly without struggling.
Great Content
Web design basis also incorporates the content. It should not be just content, but it should be
able to communicate clearly to the audience and help them to understand your brand.
Speedy Loading
A good website design needs to factor in the loading time of the website. People love it when
websites load at a fraction of a second, and this saves them time. If your website takes forever
to load, people will likely click away and look for content elsewhere.
Mobile Friendliness