
The definitive solution is Microlearning, a strategy engineered to combat the forgetting
curve and ensure that crucial ESG knowledge doesn't just pass through the workforce,
but sticks.
The Retention Challenge in Sustainability Training
Sustainability training requires continuous, contextual application of knowledge, yet
traditional methods struggle with two key retention hurdles:
The Forgetting Curve: Long courses overload the brain; most information is forgotten
within days, making annual refreshers largely ineffective.
Lack of Context: Abstract concepts—like global carbon reporting—are hard for a field
worker in Mining or a floor manager in Retail to retain without direct, practical relevance.
Microlearning solves this by employing psychological techniques proven to boost
memory and behavioral change.
Strategic Techniques for Sustaining Retention
MaxLearn's approach to sustaining ESG retention is built on three strategic,
technology-driven techniques:
1. Spaced Repetition via the Micro-Nugget
The most effective way to combat forgetting is to space out reinforcement over time.
Atomic Focus: Complex ESG topics are broken down into Microlearning
Courses—ultra-focused snippets (2-5 minutes) that teach one action (eg., "Proper
disposal of specific laboratory waste in Pharma").
Intelligent Nudges: The content is delivered via a Microlearning Platform (functioning as
the central Microlearning LMS) which schedules intelligent follow-up quizzes and
flashcards at scientifically optimal intervals, ensuring the knowledge is repeatedly
retrieved and secured in long-term memory.
2. Just-in-Time Contextual Support
Retention is highest when knowledge is applied immediately in a real-world context.
Mobile-First Access: A dedicated Microlearning Application ensures that the ESG
knowledge is accessible right when the employee needs to make an ethical decision.