Corporate Culture Organizational culture/ Corporate Culture: • Organizational culture is the collective effect of the common beliefs, behaviours, and values of the people within a company • How are employees getting their work done? • Independently or collaboratively? • Do employees feel inspired, committed, and engaged, or annoyed, overworked, and underappreciated? • transparency, accountability, and the ability to adapt quickly We could define culture through four filters • Every culture is unique • cultures give us a clear guideline • cultures are fluid like and growing organic • some organizations’ internal cultures become part of their external identity SOURCES OF AN ORGANIZATIONAL CULTURE • Organizational culture may spring from different sources, mainly from: • the beliefs of the founders, • learning experience of group members, • the new beliefs and assumptions of new members and managers. STRONG AND WEAK ORGANIZATIONAL CULTURE STRONG ORGANIZATIONAL CULTURE WEAK ORGANIZATIONAL CULTURE • In a strong organizational culture, employees have similar views regarding the organization, and they behave consistently with organizational values. • Business managers display a strong organizational culture to influence employees’ work attitude and performance because culture engages and motivates employees • employees have a problem to define the organization’s values and to determine the right process of conducting business in the organization • management with weak organizational culture lacks transparent and consistent communication in the organization. • insufficient communication and lack of uniform direction from the leadership Why organizational culture matters • shape employee attitudes, • improve performance and productivity • Raise the company value in the market • Increase the company’s incomes and Net revenue • Companies which invest in thier culture are better than those that do not. • maintain a positive work environment TYPES OF ORGANIZATIONAL CULTURE • Clan culture: Clan or supportive culture contains an employee-oriented leadership, cohesiveness, participation, and teamwork • Adhocracy culture: Adhocracy or an entrepreneurial culture includes innovative, creative, and adaptable characteristics • Hierarchy culture: a combination of rules and regulations to control activities in the organization. • Competition culture: Market culture includes competition and organizational goal achievement