universite de droit d`economie et des sciences - IAE - Aix

CURRICULUM VITAE
EIGLIER Pierre
Né en 1947
Aix Marseille GSM - IAE
Chemin de la Quille-Puyricard
13089 Aix-en-Provence Cedex 2
Status :
Professor Emeritus (Professeur des universités)
Phone: 04.42.28.08.08
Fax: 04.42.28.08.00
E.mail: [email protected]
EDUCATION
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1970. Doctorat d’Etat en Economie.
1971-1972. Scholarship holder FNEGE, Northwestern University, Chicago, Ill. USA.
1976. Agrégation, Professeur, Aix Marseille GSM - IAE
Foreign languages (mentioned with an X)
Language
ENGLISH
Read
X
Speak
X
Written
X
ACADEMIC ACTIVITIES
Courses given currently at Aix Marseille GSM - IAE
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Marketing
SCIENTIFIC ACTIVITIES & OTHER
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1973-1976. Professor at Aix Marseille GSM - IAE
1974-1976. Dean of Continuous Education
1975-1996. Member of administrative committee
1977-1981. Dean of Aix Marseille GSM – IAE
1980-1990. Founder of MSc, speciality Service Activities Marketing & Management
1990-2008. Co-organizer of Lalonde service conference, an international conference focused on service
management
Expert in the services sector
RESEARCH AND PUBLICATIONS
Research Areas
 Services Marketing
 Services companies strategy
Publications
 Goudarzi K et Eiglier P. (2006)*, « La socialisation organisationnelle du client dans les entreprises
service : concept et dimensions », Recherche et Application en Marketing, Vol 21, n°3, 65-90
 Barreaux J.,Camelis C, Dano F, Eiglier P. Goudarzi K., Guerin A, Llosa S. sous la direction de Pierre
Eiglier (2010), La Logique Services, Marketing et Stratégies ed Economica
 Eiglier P., Llosa S., Orsingher C. (2006) Un’analisi delle esperienze di servizio soddisfacenti attraverso la
Critical Incident Technique Mercati e Competitivita, Rivista della Sociétà Italiana di Marketing, 2nd Quarter,
May 61-82
 Eiglier P., Llosa S., Orsingher C. (1993) "Rôle et implication du personnel en contact: illustration
stratégique.", "Quality in services and training" Seminar, Modena Italy, 17 May.
Thesis director
 Llosa S. (1996) Contributions à l'étude de la satisfaction dans les services Ph.D in management science,
Aix Marseille GSM - IAE, Université Aix Marseille III, 14th December.
PhD awarded with a “Very Honorable » Distinction, unanimous congratulations of the Jury and
encouragements to publish.